Why Snakes On A Plane “Failed”
August 21, 2006 on 10:56 am | In Movie | 4 CommentsSo much for the Internet hype. “Snakes on a Plane,” a camp thriller that generated an unprecedented tsunami of online hysteria during the past year, crawled into the No. 1 slot at the North American weekend box office with estimated ticket sales of just $15.3 million, its distributor said on Sunday.
Brandon Gray an analyst at boxofficemojo.com said, “This tells you that you need to have a compelling story or premise to get an audience for your movie.” While this is true in some ways, it is not the entire reason.
When it comes down to it, there is one MAJOR reason why Snakes On A Plane (SOAP) underperformed this weekend. The demographic! Face it, this movie was going to rely on the buzz that was generated through blogs and in general, the Internet. The only problem is the fact that the tech community would rather download this movie through bittorrent, or buy the DVD in a few months. Movies are expensive these days, and the people who want to see Snakes On A Plane have easier and cheaper methods than the making a night out of the movies approach. If this movie has this amount of buzz in any other demographic it would have been a monumental success.
4 Comments »
RSS feed for comments on this post. TrackBack URI
Leave a comment
- Binary Game for the iPhone and iPod Touch
- Columbia Pictures (shhh! It’s Sony) Stops Netflix from streaming their movies and shows to the Xbox 360
- XBox 360 freezes when you sign into live? Read the solution here!
- Freddy Wong rocks out at Guitar Hero 3 (SXSW 08)
- Hide an image inside of Text! CSS3 magic!
- wtf on Hasta La Vista, Vista (Picture)
- jerry on An Origami solution to the Apple MacBook TrackPad “squishy” Button Problem
- Macbook Trackpad Button Not Working - MacTalk Forums on An Origami solution to the Apple MacBook TrackPad “squishy” Button Problem
- demon babies on Nintendo Wii Price and release date Announced
- nj on An Origami solution to the Apple MacBook TrackPad “squishy” Button Problem
Subscribe to iBloggedThis- February 2009
- November 2008
- October 2008
- March 2008
- February 2008
- January 2008
- November 2007
- October 2007
- September 2007
- August 2007
- July 2007
- June 2007
- April 2007
- March 2007
- February 2007
- January 2007
- December 2006
- November 2006
- October 2006
- September 2006
- August 2006
- July 2006
- June 2006
- May 2006
- April 2006
Powered by WordPress with design by Borja Fernandez.
Entries and comments feeds.
Valid XHTML and CSS. ^Top^
PLUS THE FILM IS SH1T!…
Comment by Scott lee — August 21, 2006 #
I don’t believe your assesment to be entirely accurate. The demographic bit you got right, and wrong. Its about the age group targeted, but their posession of the means to create this hype alienated a lot of people outside this age group who, in my experience, dismissed it as juvinile.
Secondly box office takings do not a good film make. For instance, Titanic is still the biggest worldwide box office grossing film of all time. It lacks any element of an enjoyable or “good” movie.
Comment by gerry — August 21, 2006 #
the movie sucked… thats why it flopped.
Comment by please — August 21, 2006 #
[...] Few months ago, I was surprised to see the scifi movie, Serenity being talked about a lot in the blogosphere. I didn’t know why the sudden interest in a movie which I hadn’t heard before. Later on, I realized it was a consious effort by the movie publicists to reach out to bloggers. It worked quite well for the movie although it didn’t generate a Pirates-esque phenomenon. After all, it was an experiment in viral marketing. Same goes for Snakes on a Plane squib. [...]
Pingback by Understand Viral Marketing First at Nerve Endings Firing Away — October 28, 2006 #